Where have you been if you don’t know what this is?!
The Motor Neurone Disease Association’s Ice Bucket Challenge is a viral campaign where participants are challenged to throw a bucket of ice water over their heads before passing the challenge on to 3 other people who must accept the challenge within 24 hours.
Those challenged can avoid doing this by donating to the charity instead. But actually most people seem to be doing both!
Participants are being encouraged to film themselves and then share the footage via social media using #icebucketchallenge and #MND.
A warm towel and a change of clothes are highly recommended – but it’s for a very good cause!